Native Shampoo Lawsuit Exposes Toxic Chemicals and PFAs

We have been using shampoo for ages, which is a significant step forward in technology and beauty. However, sometimes this same shampoo can be harmful to our hair. Likewise, when the fans of Native experienced negative results, they filed a Native Shampoo Lawsuit. In this article, we will explain why the lawsuit was filed against Native and what were the outcomes.

Read it until the finish because it will surprise you.

What is Native?

First of all, let’s talk about Native. It is a personal care brand known for naturally-minded grooming products. These include deodorant, shampoo, conditioner, and more. Unfortunately, Native is facing potential legal action over claims.

It is assumed that their ingredient list misleads consumers. This scrutiny raises serious questions about the presence of “forever chemicals” in Native’s products.

Native Shampoo Lawsuit

What are PFAS?

Forever chemicals are commonly known as per- and poly-fluoroalkyl substances (PFAS). These chemicals resist heat, water, oil, and stains. In addition, this group of chemicals has been widely used in consumer and industrial products since the 1930s.

Surprisingly, they are present in everything from makeup and clothing to fast food packaging and drinking water. Now the question arises, why PFAS are known as “forever chemicals”? This is due to their persistent nature in the environment and the human body.

Let us now discuss the health impacts of poly-fluoroalkyl substances. According to the Agency for Toxic Substances and Disease Registry, PFAS exposure has been related to the following detrimental health effects:

  • Expanded cholesterol levels
  • Changes in liver proteins
  • The risk of kidney or testicular cancer increased
  • Diminished immunization reaction in youngsters
  • Expanded hazard of hypertension or toxemia in pregnant ladies
  • Infants with lower birth weights


Environmental Protection Agency has cautioned that dangerous PFAS chemicals can be passed on to children in utero or through breastmilk.

Given the above concerns, attorneys believe it is dishonest to sell items labeled “clean” that contain harmful chemicals. They also feel it is misleading to claim that such products were created with “naturally derived ingredients.”

Native Shampoo Lawsuit

As of April 26, 2024, the class action lawsuit against Native is in the investigative stage. Attorneys are collaborating with to determine whether a lawsuit can be filed on misleading advertising issues.

Native enthusiasts must be thinking about which products are under investigation. These include a variety of Native products:

  • Cucumber mint shampoo and conditioner
  • Powder and cotton body wash
  • Citrus and herbal musk deodorant

This was alarming for customers who had anticipated avoiding pollutants using Native products. It is noteworthy that concerns extend beyond shampoo and conditioner. Likewise, Native body wash lawsuits and Native products lawsuit also indicate greater examination.

You must be curious about Native responses. During our extensive research, Native did not respond to a request for comments from Green Matters.

Furthermore,  the Native Shampoo lawsuit emphasizes the importance of product safety and openness. As legal procedures continue, customers should remain informed and make health-conscious judgments.

Native Shampoo Lawsuit

Public Reviews Against Native Products

We have mentioned earlier that many users are concerned about the potential presence of harmful chemicals in Native products. Some have reported that Native shampoo is responsible for hair loss, scalp irritation, and dryness.

Therefore, a Native Shampoo Lawsuit was filed to investigate the potentially harmful effects of these ingredients on scalp health. On platforms like Reddit, users have expressed fear and hesitation about continuing to use Native products. One of its users throwaway8262835 mentioned:

“This lawsuit remains inconclusive. However, it has made me scared to use their products, especially after recently buying stock shelves for future use.”

Despite persistent questions and inconclusive findings, the Environmental Working Group (EWG)  continues to grade Native goods positively. They base this on ingredient dangers and data availability.

Safety Concerns and Allegations

The claim asserts that Native shampoo and conditioner items might cause baldness and scalp aggravation. This brings up critical issues about the security and viability of these items. The charges incorporate the following:

  • The Shampoo contains poisonous synthetics. Therefore, there is a need to fix it.
  • Clients have encountered balding and scalp aggravation. It is supposed to be possible because of hurtful synthetic compounds like sodium lauryl sulfate.
  • The shampoo’s ingredients and their effects on scalp health are the subject of an ongoing study.
  • The investigation of Native Shampoo features the requirement for informed buyer decisions.

From all over, one should choose whether to utilize native items. In response, Native has fabricated its standing on utilizing protected and normal fixings. However, this assertion is contested in The Native Shampoo Lawsuit.


All in all, what did we realize eventually? A crucial need is brought to light by the ongoing investigation and the potential lawsuit against Native. Also, we really want straightforwardness and security in private consideration items. As more data arises, customers ought to remain careful. They ought to likewise focus on the fixings in the items they use.

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